Amber Amaya (she/her) is an experienced storyteller and trainer, leading with clarity and collaboration at the core of all her work. Amber has more than seven years of experience in youth media, youth development, and community engagement, and she specializes in partnering with rural communities.
Before joining the Training & Consulting Services team, Amber led the yli Eastern Coachella Valley office in Southern California. During that time, Amber grew the ECV office to meet the needs of young people in her community, sustaining and launching youth media programs (Coachella Uninc. and ¡Que Madre! Media) where young people addressed health inequities in their community through multimedia storytelling. Amber believes in the power of youth voice and storytelling to bring about transformative change.
As a consultant, Amber leverages her on-the-ground experience and learnings to train yli partners across the country in storytelling and youth engagement strategies that center youth voice and youth leadership to cultivate strong youth-adult partnerships.
Amber is also a first-generation, graduate student at the University of Southern California Annenberg School for Communication and Journalism. She is currently pursuing her Master’s Degree in Communication Management, focusing on Strategic Communication.
Amber and her partner, Rodrigo, live in the Coachella Valley with their adopted Siberian Husky named Balto.